
The Saturday Evening Post
Having been at the side of Americans in various forms since 1728, through the events and cultural shifts that have shaped the country’s character, The Saturday Evening Post remains America’s magazine.
Title
- Web Manager, Sr. Web Producer
Responsibilities
- Strategy
- Develop & Submit Annual Strategic Plan with Department Budget
- Managerial
- Manage Small Team of Designers, Developers, & Content Producers
- Assist in Hiring
- Work with Outside Vendors to Meet Project Deadlines within Budget
- Production, Design & Development
- Photography & Writing
- Technical
- Procure, Manage & Maintain Web Servers
- Setup and Maintain Critical Web Systems & Databases (LAMP Environment, Windows Server 2003)
Results
- Traffic up 750% year-over-year.
- Sense of community developed through use of social media (Facebook, Twitter) and encouraging comment and debate through blog-style reporting.
- Site is now updated daily with web exclusive content and is both a reflection of and addition to the print pub.
- Store revenue increased by 75% after redesign, re-merchandising, and effective, targeted SEO.
Links